Thursday, July 5, 2007

$3,500 USB Key Sports Gold, Diamonds

What do you buy for the geek that has everything? Well, certainly not a $3,500 gold-plated, diamond-encrusted USB memory stick.

White Lake said Thursday that it will introduce a exclusive USB stick at the CeBIT show on March 9 in Hannover, Germany. But the $3,500 USB key isn't about function in fact, the capacity of the USB stick wasn't even mentioned. However the capacities will include 128MB, 256MB, 512MB and 1024MB.

According to White Lake the USB stick is now also available as a luxury item rather than as a plastic commodity. It's made of 14-carat gold and sports five polished diamonds.

"This product will open new markets for us," said White Lake owner Rob van Berkom, in a statement. "We have sold huge amounts of personalized USB stick with logos over the past year. Our customers used them as a give-away. Some of them asked us for a more exclusive product line. This stick meets their demand, so we expect to sell quite a few of them."

The USB stick was hand made and was designed by the Dutch goldsmith Erwin de Vroome, and can be customized still further.

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